We Are Not Demure

We Are Not DemureWe Are Not DemureWe Are Not Demure
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We Are Not Demure

We Are Not DemureWe Are Not DemureWe Are Not Demure
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A world of luxury fashion and beauty at your fingertips.

Founder

You might know me as @Dolledupbyj across all social platforms but here you can call me Jess. I've been told I have a personality, maybe that's why I won an award being on TV. I realized only recently after 10 years as a fashion and beauty creator and talking about everyone else's brand, I actually am a brand too. An iconic one.

Why "We Are Not Demure"?

Classically dubbed "overdressed" and "so extra" most of my entire life, I always felt inspired by the lavish world of luxury fashion and beauty. I'm practical about it at all (usually) and really do believe that money spent on travel and lifestyle experiences make for lifetime memories. I tend to have an over the top vision for everything- life is too short to live demure.

Just be iconic, babe.

My brand is about empowering others to celebrate themselves unapologetically. Why on earth are we always trying to fit in, life is too short for that! I love to be over the top, silly and completely glam in a dress, power suit or resort wear. I also love to be chilled and rock a hoodie but with claw nails and gold jewelry at all times. Why? Because we can!

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